From referral-dependent to hiring extra help in under two months.
Kyle had everything except a pipeline he controlled. Strong crew. Quality work. Good reviews. New jobs came from referrals and word of mouth, which meant some months were booked and others were quiet.
He did not need more leads. He needed better jobs, on his own calendar, without chasing.
Full gut remodel leads come from targeting homeowners who are already planning a whole home project, not homeowners who might want a remodel someday. That means ads written for full guts, forms that ask about budget and timeline before the lead comes through, a Google presence that backs the ad up, and follow-up within 5 minutes so the lead does not go cold. That is exactly what we built for Kyle.
No stock images. We took Kyle's finished full gut projects and turned them into ads that looked like the work. Broad targeting in his service area. Qualification built into the form so the homeowner told us budget, timeline, and whether they owned the home before we ever saw the lead.
Every form submission was checked for intent, budget, homeowner status, and location. Tire-kickers and fake numbers never reached Kyle's phone.
Profile cleaned up, categories corrected, full gut and whole home remodel services added, review requests turned on. When a homeowner saw the ad and Googled the company, they found a profile that backed it up. This is where the 4x call increase came from.
Every lead got a text and email within seconds. Then a voicemail drop. Then a one-week sprint of daily touches. Anyone who went quiet moved into a four-week nurture with a text and email every three days. Kyle did not touch a lead until it was warmed up and asking for an estimate.
“I'm hiring extra help from all the work PJC has brought to my business over the last 2 months. 70k+ in one month.”
Same crew. Same quality. The difference was the calendar filled with the right jobs instead of waiting on the phone to ring.
We did not run a generic remodeling campaign and hope big jobs showed up. Every ad, form question, and follow-up message was written for homeowners planning a whole home project.
Leads contacted in the first 3 to 5 minutes book at a much higher rate than leads contacted at 30. The automation handled that so Kyle could stay on site.
The ad started the conversation. The Google profile finished it. That is why calls jumped 4x before the first job even closed.
Every lead was tracked from form to signed contract in one dashboard. Kyle knew exactly what the spend produced.
If you are a full home remodeler with the crew to take on more work, this is the system. One setup fee to build it. You fund your own ad budget. No retainer until it has closed $55,000 in signed work for you.
We only work with one remodeler per market. Kyle’s is locked. Yours may not be.
Calls were up 4x within the first two weeks of launch. The first $70,000 in signed work closed inside 30 days.
Meta ads, Google Business Profile optimization, and automated text and email follow-up. All three at once, not one at a time.
No. The system texted, emailed, and left voicemails on his behalf. He only got involved once a homeowner was asking for an estimate.
Yes. The same system runs in Maryland, Florida, New Jersey, and California.
The offer that built this. One remodeler per market, no retainer until it closes $55,000.
ExploreThe campaigns and creative that started every conversation.
ExploreThe profile work behind the 4x jump in inbound calls.
ExploreText, email, and voicemail inside five minutes, every time.
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